Bespoke web design agency
A complex service, an unusual catalogue or a growing publishing operation can ask more of a website. Bespoke design gives those requirements room to shape the structure, editing experience and interface.
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What we build with
- Figma
- Astro
- React
- TypeScript
- CSS
- WordPress
Custom website design shaped around the way your business works
The case for a bespoke website starts with a practical need. That might be content a standard template handles poorly, a particular customer journey or a system the site needs to connect with.
The decisions behind a bespoke website
Explore the areas that shape the scope, cost and long-term usefulness of a custom build.
Understand the content
Look at what needs publishing, who needs it and how it connects. Those relationships give the design a useful starting point.
A consistent visual system
Shared typography, spacing and interface patterns help different page types feel like part of the same business.
An editor suited to the material
Services, projects and resources may need different fields. A considered content model makes those differences easier to manage.
Technology chosen for the brief
The right approach depends on functionality, editing needs and maintenance. Custom code should solve a clear problem rather than add complexity for its own sake.
Accessible interaction
Readable contrast, visible focus and understandable controls need attention while layouts are taking shape. They also need testing in the finished site.
Room for planned growth
Consider future sections early, so adding a service or content type does not require rethinking the whole website.
Bespoke website projects
See all our work
Our web design & development services
Find the right starting point for your website, online shop or design project.
All servicesDesign that looks like your business rather than a template someone else is also using. Built to load fast and to be found for the things people actually search for.
For when you need to edit everything yourself. Built on clean custom fields rather than a page builder, so it stays quick and does not fall apart on update day.
Online shops on Shopify, set up so the product data, the feeds and the analytics all agree with each other. No bespoke checkout, because you do not need one.
A static front end with the content held somewhere sensible behind it. Nothing to hack, nothing to slow down, and hosting that costs almost nothing to run.
Logos, brand marks, artwork and the bits that go around a site: social templates, printed pieces, photography direction. Useful whether or not we built the website.
Updates, backups, uptime monitoring, hosting and a set number of small changes each month. Optional, and you can leave whenever you like.
We’re rated 5 stars on Google with an average rating of 4.9
“Amply was fantastic at designing my website. They were helpful, quick to reply and very informative. I will definitely continue to use their services. Couldn’t recommend more.”
Holly WatsonFounder, Horizon Sports “Really happy with how our new website has turned out. We wanted something that looked professional, was easy for customers to use and showed off the work we do, and that's exactly what we've got. The whole process was really easy, and it was great having someone who understood what we were after and could bring our ideas to life. Would happily recommend!”
Managing Director, Emay Electrical 
“A big thank you for my website design and delivery!!”
Chris BaronManaging Director, Silver Bullet Express “The team at Amply did a brilliant job at building my new website. I can't thank them enough, particularly Nigel and Josh who went the extra mile to make sure that the site looked nice and also brings us in work.”
Jordan MilmanDirector, F&F Drainage “We have used 2 or 3 larger agencies in the past.... All were a waste of money, Nigel has been very consistent and lovely to deal with.”
Michelle GauciCEO, CV Insight Ltd
When is bespoke design a sensible investment?
A straightforward business website may not need a fully bespoke approach. If a simpler build can present your services clearly and support your day-to-day needs, the additional design and development cost may be hard to justify.
Bespoke becomes more useful when standard structures create awkward compromises. Write down the requirements you cannot comfortably meet, then weigh the benefit of solving them against the extra work and ongoing responsibility.
Get to know Amply
Sectors we work with
Trades & construction
Professional services
Retail & ecommerce
Health & dental
Hospitality
Manufacturing
Custom code, written for you.
export function img(src, sizes) { const e = IMAGES[src]; if (!e) return { src }; return { src: e.variants.at(-1).src, srcset: e.variants.map(toSrcset), };}
Performance
Every site we build clears 90+ on a phone, not just on a desktop.
The people doing the workA small team in Milton Keynes.Meet the teamMilton Keynes. Built here, not offshore.
What we build with
- WordPress
- Astro
- React
- Figma
- Shopify
- TypeScript
- CSS
- HTML5
What we do
- Web design
- Ecommerce
- Branding
- SEO
- Hosting
- Copywriting
- WordPress
- Shopify
- Astro
- Migrations
- Care plans
- Analytics
- Landing pages
- Rebuilds
- Speed work
- Schema
- Training
- Local SEO
Websites from
£2,000
Clear, consistent pricing
The price is agreed in writing before anything begins.
Planning a bespoke website
How is this different from your other builds?
A bespoke project allows more decisions about structure, design and functionality to be made around your requirements. The distinction should be visible in the agreed scope.
Is it much more expensive?
Additional design and development usually affect the budget, but complexity matters more than the label.
How do I know I need it?
Start with the tasks your visitors and editors need to complete. If standard layouts or content tools make those tasks difficult, there may be a worthwhile case for bespoke work.
Do I see it before it is built?
Reviewing layouts before development helps resolve questions while changes are easier to make.
Who owns the design system?
You do, along with the code and the content. It is handed over documented, so another developer could pick it up.
Meet the people behind the work
Understand who will be involved and what each person is responsible for.
NigelManaging Director & Search ConsultantTwelve years of building and ranking websites, mostly for businesses who had been let down by their last one.
JoshDigital Marketing ManagerKeeps the schedule honest and is the one who tells you early if something has moved.
JakeWeb DeveloperBuilds what design draws, and is the reason the sites load in under a second.
EvieBusiness SupportKeeps the day to day running, and is usually the one who answers first when you get in touch.
NathanWeb DeveloperFront end and integrations, and the one who works out why the thing you inherited does not behave.
BasilChief Keyboard WarmerThe office cat. Attends every meeting, contributes nothing, and sits on whichever keyboard is busiest.
What would you like your website to do?
Tell us about your project and we will come back to you with a straight answer, not jargon.
Why us, and who you will deal with
- A fixed price and a date before anything starts
- Built to load fast and to be found
- A site you own outright at the end of it
NigelManaging Director & Search Consultant01908 734194Takes two minutes to fill in, and you'll get a reply within two working days.
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Thank you, that has come through.
We read everything the same day and you will get a reply within two working days. If it is urgent, call us on 01908 734194.